Reputation Management Overview

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Archive of posts published in the category: Reviews Managemen

ICMediaDirect Working With Local Businesses To Better Reputation

While the results are applicable to all industries, they focus on local businesses. 92% of respondents state they will not use a company if it hasn’t displayed, at least, a four-star rating on review sites. Broken down further, the stats show reliability (27%),…


ICMediaDirect Offers Advice On Reputation Management

Managing information available on the internet is a key pillar of online reputation management. PR professionals at ICMediaDirect recommend claiming ownership of all online business listings connected to the brand, including local directories, Google Places, and any other locations displaying such listings. While…


ICMediaDirect Speaks To Benefits Of Affiliate Summit Event

2016’s edition of Affiliate Summit featured a collection of speakers from many influential and thought-provoking public figures in the field of digital platforms and marketing, says PR firm ICMediaDirect. Speaker Scott Stratten, a social media and relationship marketing expert, President of Un-Marketing, and…


ICMediaDirect Proactive In Brand Reputation Management

Reputation experts at ICMediaDirect recommend that companies monitor online activities regularly so that a reputation management plan can be implemented as quickly as possible. By keeping a close eye on brand mentions and online reviews, brands, individuals, and agencies can be proactive in…